Tour of Industries
Client :
Vermilion Advantage
Category:
Branding Campaign
Year:
2024
We created a full brand campaign for Vermilion Advantage’s Tour of Industries, including logo design, marketing collateral, social media content, explainer videos, and sponsor videos. The campaign promoted career exploration for local high school students, highlighting mentorship and real-world opportunities to drive engagement and participation.
Approach
We developed a full brand campaign. From logo and print to social content and video. Each piece was designed to spark curiosity, build momentum, and drive student sign-ups by making the event feel exciting, relevant, and worth showing up for.
Challenges
The challenge was reaching and engaging teens on platforms they scroll fast. We needed content that didn’t just inform but stopped thumbs, sparked interest, and converted views into sign-ups. The event was successful, sign-ups rolled in, and the event had a strong turnout.
